Let’s not forget that external producers are never as educated with your products and services as you and your team are. You have easy access to your entire team for content. And, with a solid video strategy and production skills in place, you really are the best team to effectively produce your video content. It’s also very hard to adopt a strong video culture, complete with impromptu event and culture videos, when you have to schedule and hire an external video team. We estimate that with an initial investment of gear and training, you will save 60% to 80% of video costs by producing them yourself rather than outsourcing production.